Playable ads that let users try before they install

We turn your game, app, or product into a short interactive ad experience. Concepted, animated, coded, QA-tested, and exported for your ad networks.

HTML5 / MRAID-ready
Built for UA testing
Platform or custom code
Get a Mechanic Idea

From quick micro-playables to full custom interactive ads.

Don't just show the game, let users play the promise

Playable ads give users a short, interactive preview of your game, app, or product before they install. They turn passive viewers into active prospects.

Users tap, swipe, solve, choose, or upgrade before clicking install.

Higher intent leads, lower CPI on UA campaigns.

Test mechanics, hooks, and CTAs without rebuilding your video pipeline.

Works for mobile games, apps, and digital products.

From passive view to active intent

Before

Video ends, user scrolls past

A standard video ad plays, the CTA appears, and most users skip without engaging.

Passive view. Skip. Gone.72%
After

User taps, solves, wins — then installs

A playable puts users inside a mechanic moment. They try the product before they install it.

Active intent. Tap. Install.100%

Pick the right interactive format

Interactive End Card

A moment after the video.

PlacementAfter a video ad
ComplexityOne interaction
Starting price€290
Delivery3 business days
See Interactive End Cards
Full Playable Ad

Branded. Polished. Network-ready.

PlacementStandalone ad unit
ComplexityFull brand mechanic
Starting pricefrom €499
Delivery7–12 business days

Not sure which format fits? and we will recommend one.

Choose your playable mechanic

We turn your product core action into a short interactive ad experience.

How it works

01

Send your assets

Game link, app footage, product screenshots, brand kit, and references.

02

Pick a mechanic

We recommend the best interaction based on your product and UA goal.

03

Launch-ready delivery

Packaged HTML5 file, QA notes, and network export guidance.

Pick your package

From a quick mechanic test to a full UA production system.

FAST START

Playable Sprint

Test a mechanic fast

One mechanic, one flow, ready in under 2 weeks.

€4995–8 business days
  • 1 interactive mechanic
  • Up to 5 user interactions
  • HTML5 / MRAID 2.0 ready
  • Portrait or landscape (1 orientation)
  • 1 revision round
  • QA preview before delivery

Start your Playable Sprint

€499 · 5–8 business days

Your dashboard login will be sent to the email you confirm at checkout.

Secure payment via Stripe Brief after payment
MOST POPULAR

Playable Pack

Your mechanic, your brand

A fully branded playable built around your game, app, or product flow.

from €4997–12 business days
  • 1 custom interactive mechanic
  • Full brand integration
  • Portrait and landscape
  • Animations and sound (on interaction)
  • 2 revision rounds
  • QA on real devices
  • Network export guidance
Playable Pack

How many playables?

Min. 2 playable

Per playable
€499
Total€998
Best for UA teams

Testing Pack

A/B test mechanics and hooks

Multiple playable variants to test mechanics, CTAs, and hooks across networks.

€3,9002–3 weeks
  • 3 playable variants (mechanic or hook variations)
  • Shared asset base, unique interactions per variant
  • Both orientations
  • 1 consolidated revision round
  • QA on real devices per variant
  • Performance notes after first run
Need something lighter? Try Interactive End Cards from €290

Built for ad networks

Specs differ by network. We confirm requirements at kickoff.

MRAID 2.0 compliant

Correct redirect logic and mraid.open() for click-through.

Lightweight bundles

File size optimized per network spec (4 to 5 MB typical).

Portrait and landscape

Both orientations covered unless scope limits to one.

No auto-click behavior

Compliant with all major network policies.

Audio rules respected

Muted until interaction where required.

QA before delivery

CTA redirect, orientation, loading behavior, mobile preview.

Frequently asked questions

An Interactive End Card is a lightweight interaction layer after a video. A Playable Ad is a fuller mini-experience where users try a mechanic, feature, or product flow before clicking through.

No. Send us a game link, app footage, or product references. We create the playable concept and flow for you.

Yes. We adapt existing assets, UI, gameplay footage, or product flows into a simplified playable experience.

Yes. Reskins, hook variants, CTA variants, difficulty variants, and localized versions are available.

We prepare exports based on your target network. Specs vary, so we confirm platforms during kickoff.

Ready to let users try your game?

🍪 Served with love! ❤️

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