A showreel is a reasonable place to start when choosing a video production studio. It gives you a feel for its visual work and may contain something close to the direction you have in mind.

The next question is more specific: what did the studio actually have to do to produce the example you liked? For a game ad brief, the difference between editing supplied gameplay and creating a new animated sequence matters. Either could be the right service. The example needs enough context to show which one you are looking at.

A request you can copy

Use this alongside your own brief:

Could you send one finished game ad example close to the task described in my brief? Please include the original task and its main constraint; the material you received at the start; what your team created or changed; the final file's format and what was delivered with it; and which later revisions the buyer could make, including any source file, licence or access restrictions. If client work cannot be shared, a redacted explanation or a clearly labelled self initiated example is welcome.

This is a request for context around existing work. It does not ask the studio to produce a speculative treatment or price a project before understanding it.

Read the answer against your task

Start with the supplied material. A studio that received finished scenes and assembled an ad has shown you editing work. If your brief requires new scenes, look for an example that makes that production contribution visible too.

Then separate the final file from the handoff. An exported video lets you inspect the result. The explanation of source files, licences and access tells you what later changes the buyer could make. Neither answer should be inferred from the other.

Keep a distinction between an example of delivery and a promise about your project. The scope of your own handoff still needs to be agreed.

Leave room for confidential work

A studio may have relevant work it cannot show publicly. Ask what can be explained or redacted. A self initiated example can demonstrate craft, provided it is identified honestly; it does not establish a client delivery history.

Check the next file

For an example file you are authorised to inspect, use our free Video Ad Check for file checks and a placement preview. The report describes the file, not who made it or what results it achieved.

Open Video Ad Check.

Also available: Playable Checker, Video Ad Check, Static Ad Check.